AWARENESS
We need to reduce the consumption of fashion, especially fast fashion, but where do we start?
With better options on the market we can shop more consciously and reduce the negative impact on people and the planet. This is the very foundation of Attáge.
Aspect, impact and focus
Our research into the fashion industry has led us to conclude the following about the current situation and what we can do to contribute to a better future.
CONSUMING ASPECT
Products are mass-produced, often as cheaply as possible. This results in products of poor quality with short lifecycle, encouraging overconsumption – so-called “fast fashion”.
To counter this, we must produce fewer new products and embrace new ways to enjoy fashion. This requires:
– Smart design that prioritises functionality and timeless appeal.
– Higher product quality to ensure durability and longevity.
– Extended lifecycles through thoughtful care and repair.
When creating new products, we should use the best materials and resources available for the purpose of the product, and continuously improve our materials and resources as new innovations become available.
We believe that the fashion industry needs to meet the high consumption of today with better slow fashion options on the market. Open communication with our customers is key to finding the best way forward – together.
ENVIRONMENTAL AND ETHICAL ASPECTS
The fashion industry significantly impacts people, animals, and the planet, raising important environmental and ethical concerns:
– The fashion industry is responsible for 10% of global carbon dioxide emissions.
– Many workers in the industry face unsafe working conditions, low wages, and health risks.
– The production of materials releases harmful chemicals into the environment, affecting ecosystems and communities.
– Animals suffer needlessly, with their skins used for fashion products.
By choosing quality over quantity, we can contribute to meaningful improvements in all these areas, paving the way for a more sustainable and ethical future.
VEGAN ASPECT
High-quality, high-end vegan products are still limited in today’s market. While researching the vegan leather industry, we were struck by how many products fall into the fast fashion category. Moreover, there is often a troubling lack of transparency regarding the materials used to create these alternatives – and their actual environmental impact. Even brands using innovative, eco-friendly materials often fail to provide clear information.
At the same time, shifts in the food industry are encouraging reduced meat consumption for environmental reasons. We believe this marks the beginning of a new era for artificial leather in fashion – one that has the potential to deliver more sustainable and innovative options than ever before.
THE FOCUS OF ATTÁGE
We can't change the entire fashion industry overnight, but we can take meaningful steps forward. Attáge focuses on slow and sustainable fashion, offering timeless designs to create the highest-quality vegan leather products under ethical conditions.
Our materials are innovative and carefully chosen to minimise negative impact while remaining strong and durable for years to come. All our product materials are responsibly sourced from Italy and Spain, and our bags are handcrafted in a family-owned factory in Spain. By keeping our production entirely within Europe, we benefit from the oversight of EU regulations, which ensure strict environmental and ethical standards are upheld throughout the process. This short and tightly managed production chain not only ensures premium quality but also helps us reduce our environmental footprint – an integral part of our sustainability efforts.
This is a continuous journey, and we are always seeking even better alternatives to refine our process and materials. Every supplier and factory we work with holds environmental certifications and guarantees good working conditions.
This is Attáge’s contribution to a more sustainable fashion industry.
CARE
Treat your Attáge product with love to keep it in great shape for years to come.
As part of our slow fashion philosophy, we encourage our customers to repair their Attáge products rather than replace them. Our bags are made to last, and repairs shouldn’t be necessary until after extensive use. When the time comes, we’re happy to assist with any touch-ups or repairs to extend the life of your product.
Our environmental impact
Choosing a 100 percent Uppeal™ product over one made entirely of Polyurethane reduces the environmental impact by 50 percent.
We are committed to transparency and improvement. By 2026, we aim to release our first sustainability report detailing Attáge's environmental footprint. This ambitious and comprehensive report will serve as the foundation for setting and achieving our future goals.
Attáge business model
Our vision is to establish a fully circular business model by 2030, where our products are recycled into raw materials and reused in new designs.
Recycling materials into raw resources is a complex process, especially for a small business like ours. We are actively researching the best ways to close the loop. As a first step, we are exploring the launch of a second-hand shop and the creation of "remake collections" to give new life to existing products.